Bill Cantrell worked as an Associate Producer for the Positive Thinking Rallies during the 1970's, producing large public events with Paul Harvey, Art Linkletter, Dr. Norman Vincent Peale, Robert Schuller, Zig Ziglar, Dennis Waitly, Earl Nightingale, and many other top national personalities. He was an Advance Man for the American Sales Training Association, and a Rally Producer for the Positive Thinking Rallies for 4 years in the 1970's.

Since 1977, Bill Cantrell has given over 4,000 professional presentations, the majority of which were 1-day to 2-day training programs to corporations, civic groups, churches, and organizations in direct sales. He holds a degree in Sales from Memphis State University, and is an advanced Psycholinguistics graduate from the McGrane Self-Esteem Institute in the Greater Cincinnati area. Having been mentored by Bill McGrane, a C.P.A.E., in the National Psycholinguistics:

The Psychology of Language
The Art of Asking Questions
The Art of External Listening
The Art of People Reading
The Art of Persuasion

He is considered a graduate scholar of the Institute, having presented in the 10 annual scholar conferences of that organization to date. Bill is one of only approximately 300 Certified Speaking Professionals (CSP) in the world and has been a member of the National Speakers Association since 1978. He is also one of only 8 Master Trainers, and Business Council Alumni for Carlson Learning Company, a 10 billion dollar privately owned conglomerate, and publisher of highly respected instrumented training and consulting materials. In just as long, Bill has done over 3,000 customized workshops for major multinational direct sales organizations such as Mary Kay Cosmetics™, in addition to working with General Motors™, Mitsubishi™, AT&T™, and many other companies and educational institutions.

Bill's primary focus in consulting intervention has been process facilitation for discovery learning. Utilizing his Socratic interviewing methodology to create personal insights that lead to breakthroughs, Bill Cantrell and Cantrell Training has participated in long-term consulting contracts for a number of different companies, and has designed training programs as a part of the consulting process to address a variety of issues.

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